Big Brothers Big Sisters

Sometimes we are asked to produce media that addresses sensitive topics. In the case of the Big Brothers Big Sisters promotion we worked closely with case managers and clients to assure that the right message was being communicated, and that everyone involved was comfortable with the production. It is always rewarding to produce media that can actually impact lives for the better.

Since the subject was focused on children, a colorful presentation was requested allowing our graphic art department to run wild with their color palettes and creative design.

Chicago Pneumatic

Chicago Pneumatics wanted to produce a promotional product that simulated a “Reality TV” style of production using world renown, custom auto designer, Rich Evans.  Rich invited us to his shop in Huntington Beach, CA where we had lots of options for a creative and fun shoot.  The Video Craft team has years of experience taking field production across the country.  This multi media product was so successful that Chicago Pneumatics decided to produce the promotional in four other languages for use in Europe.

Maxxis

The marketing department at Maxxis wanted to showcase their products with a promotional that communicated the X-treme side of their industry.   Video Craft traveled from coast to coast covering 15 race events in order to capture footage for this product.  Interviews with sponsored racers were conducted using green screen technology to generate the style seen in this module.  I think you will agree that our motion graphics and special effects department is one of the best in the Southeast.   

The National Apartment Association

Green screen compositing made this website promotional possible. The National Apartment Association wanted a fun and dynamic movie to promote their convention in Las Vegas.  There are many creative options for using green screen technology, and Video Craft has the right equipment to deliver good-looking composite images.

YAMAHA

Yamaha returned to Video Craft to produce another promotional video for their innovative and dynamic golf car, The Drive.  After a test run for internal corporate use, much of the footage shot was recycled and edited for a product to be shown to the public.  You can catch the entire program at your closest Yamaha dealer.

NGCSU National Challenge Weekend

The cadet recruitment department at North Georgia College and State University asked us to capture their National Leadership Challenge Weekend experience in a movie that was less than two minutes. We packed a lot of visuals in this explosive promotional where the pictures do all the talking. The promotional was distributed via targeted e-mails, You Tube and the NGCSU website hoping to entice interested high school students to attend the two day event. Some of the assault team footage will be recycled for use in other future promotions.